Luiz (Lázaro) Camões
Service Design & Research
Designs the whole service — journey, research and process — with the user at the center of every decision.
About
A solutions factory that builds. Not one that advises.
NorthStar Works enters where strategy meets execution. We do business design: from opportunity to product, product to market, market to the operation that sustains growth.
How we operate
Close enough to own the outcome.
01
Inside the operation
We get inside the company operation and own the outcome — we do not hand off and leave.
02
System, not formula
Every stage calls for a different approach. We build the system for the business’s real problem — and offer it as a service.
03
AI as capability
AI-driven: AI stops being a promise and becomes operational capability inside the operation.
What we are not
To set expectations from the first conversation.
- We are not a common design or marketing agency — we do not sell one-off deliverables.
- We are not a fund that invests and waits for the quarterly report.
- We are not a consultancy that ships a deck and leaves.
Who builds
Specialists who build, not who opine.
Service design is the core. Around it — data, product and growth, run with AI — the design becomes an operation that earns.
Bruno Rosa
Data Engineering & Applied AI
Builds the data and AI engine: pipelines, automation and the infrastructure that holds the operation.
Katia Nuno
Growth, Partnerships & Go-to-Market
Connects marketing, product and sales into scalable growth: partnerships, go-to-market and revenue that sustains.
Dalmir Ogliari Junior
Advisor
Studio advisor — contributes product and business perspective.